Helping People Wake Up Happy for Decades

I’m Fred Kunke—the very proud founder and owner of all four locations of The Sleep Shoppe. Over 30 years ago, I was a young man who developed a passion for the mattress industry and how the power of sleep could improve the quality of someone’s life. Driven by this dream, I went out one day and purchased a pickup truck. I drove that truck home with a huge grin on my face and told my family that we were going to be opening our very own mattress store. What I didn’t know back then was how much this business would allow me to get to know and connect with my community, and that has been one of the greatest gifts.

Early on, I was struck by the fact that what all of my customers seemed to have in common was a nervousness about the mattress-buying process. From that point forward, I made it my personal mission and my lifelong pursuit to figure out how to eliminate the uncertainty that seems to come along with finding the right mattress. The stress of mattress shopping, and the fear of making the wrong decision are what people dreaded the most, and it didn’t need to be that way. In my stores, if I could create an environment that would take all of the confusion out of shopping for a mattress, I could make it remarkably easy to make an informed decision. To create this type of environment, it came down to three important things: Selection, Science and Service.

To provide our customers with the ultimate selection, I knew that I would have to grow The Sleep Shoppe and offer the largest possible showrooms. I wanted my customers to be impressed when they walked through our doors and confident that this would need to be their only stop in finding exactly what they needed. It became my personal promise that customers would find a welcoming atmosphere and the most extensive selection of mattresses to choose from. This includes complete lines from all of the major manufacturers, and even an array of online mattress companies.

As far as the science is concerned, as soon as the technology became available, I made sure to equip all of our showrooms with a very scientifically advanced system called bedMatch developed by The Sleep to Live institute. BedMatch runs an extensive diagnostic that identifies the optimal postural support and pressure relief for your body. With the results in hand, our associates are expertly trained to use the information that it provides, along with your comfort preferences to find your perfect mattress match.

Of course, I truly believe the heart of this whole process is customer service. I have hand-picked my employees, ensuring that each one has the same passion for customer service and enthusiasm for the industry as I do. I want every customer to know that we are listening intently, we have extensive knowledge about the products and science of sleep, and we are intensely committed to matching you with the perfect mattress. No matter who greets you when you walk through The Sleep Shoppe doors, you are guaranteed to be treated like family and to receive world class customer service.

The Sleep Shoppe has come a long way since I bought that first pickup truck and opened my first tiny storefront. Now here we are, 30 years later, and there is still nothing more important to us than being here for our community in whatever we do. Today we are still committed to the same traditional strong family values as the day we first opened our doors. Above all, we pride ourselves in our devotion and loyalty to our customers. That means making the mattress-buying process as pleasant and easy as we possibly can. We will continue to do whatever it takes to do that for you.

I hope that you will consider stopping by The Sleep Shoppe for any of your mattress needs. You can rest assured that our goal is, and always will be, to help you start waking up happy! Thank you so much for supporting local, family businesses. Your trust and support mean the world to us, and you are the reason that we get to keep pursuing our passion every day. We hope to see you in our stores!

The Sleep Shoppe has four local locations in Agoura Hills, Newbury Park, Simi Valley and Ventura. Visit to learn more.